Infiniti uses biometric armbands to measure enthusiasm levels for new models

by Yuyu Chen
When luxury car fans visited Infiniti Pavilion at the Pebble Beach Concours d’Elegance auto show in California last week, they got an armband that could transform their emotions toward the vehicles into different color lines on a 44-foot-long LED screen. The armbands were connected to different sensors that were installed on the cars and throughout the Infiniti Pavilion.Read the full article