9 Reasons Why Hilton’s Social Media Strategy Succeeds

A Google search for the word “hotel” turns up 2,990,000,000 results in 0.76 seconds. The top three results in the search page are ads from Hotels.com, Expedia, and Kayak. Nothing stops a user from clicking on one of these links to go on and book any of the hotels that suits them. Unless the user has some loyalty towards your brand — then, he or she goes directly to your websi ...Read the full article