Google to Punish Mobile Sites with Intrusive Ads

by Michael Levanduski If you run advertisements on your site, you better look into how they are displayed on mobile devices right away. According to reports, it appears that Google will begin punishing mobile sites that use pop-up ads that take up the user’s screens. These ads, known as interstitials, are particularly disruptive to the user’s experience, but they are also quite effective for marketers.Read the full article