Forget the Celebs, Reach Out to Hyperlocal Influencers Instead

Who do you look to on social media when you want advice about a potential purchase? Sure, the Kardashians of the world have the ability to influence people's purchases across the globe, but those kinds of megacelebrities are few and far between. What most consumers—especially Millennials—truly crave in their relationships with social media influencers is something that more ...Read the full article