The Three Rs That E-Commerce Marketers Should Master

We are all familiar with the 3 Rs from elementary school: reading, 'riting and 'rithmetic. Similarly, there are three essential Rs that marketers—especially those working in e-commerce—should have a firm grip on: retention, retargeting, and re-engagement. Just as reading is the keystone for education, customer retention is vital to success, and businesses that are good at ke ...Read the full article