The Size? secret: The in-house sneakerhead running its social media

Luke Matthews doesn’t like the word “sneakerhead,” but he’s grown to accept it. “For me, they’re always trainers,” he says. The 24-year-old tastemaker, who owns 120 pairs of those trainers, runs social media at U.K. shoe retailer Size? — part of the buoyant JD Sports empire. Matthews was nabbed for the job fresh out of university, having wo ...Read the full article