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wired.com - 37 readers - Amid all the million-dollar commercials that ran during the Super Bowl on Sunday, Oreo pulled off a marketing triumph by capitalizing on the game's blackout on Twitter.
forbes.com - 12 readers, 27 Tweets - Three days ago. Just three days ago right here in these hallowed halls, as it were, I scribed a column entitled For Brands There's A Fine Line Between Capitalism And Capitalization - At Least There Should Be. The article essentially spoke to the fact that some brands will do whatever it takes, [...]
mashable.com - 30 readers - The Internet is buzzing with anger today following a tweet on fashion designer Kenneth Cole's account that many feel makes light of the protests in Egypt. The tweet in question ...