Google delivers new app and video ad innovations for the mobile-first world

When I started at Google 13 years ago, I was an ad tech engineer building products based on the idea that an online ad is only effective if it leads to a click and a purchase. It sounded simple at the time, but it’s revolutionized the way brands connect with consumers. Today, our industry is adjusting to another revolution, and it’s all thanks to the tiny device we carry with ...Read the full article