RTB-Media: Real-Time Advertising, Cross-Channel Attribution and Insights

by Douglas Karr
In an omnichannel advertising world, it’s getting more and more difficult for agencies and marketing teams to monitor the plethora of platforms out there, export data, import data, and format it into a central dashboard. It can take hours – hours that can cost a company a lot of money if the reports provide insight into a problem.Read the full article