App Marketers Set to Lose $100 Million in 2016 Due to Fraud

by Michael Levanduski
PACEDm.com App marketing is a fairly new option in the big scheme of things, but the fraudsters have been quick to get their fingers in this pie. According to a new study, app marketers are on track to lose as much as $100 million this year alone, and that number is likely only going to go up in the upcoming years.Read the full article