Hotel Marketing Attribution: Assigning Value to Your Marketing Efforts

The world for hotel owners can be quite difficult. There are days where you feel like you don’t even have a moment to breathe. You know that the positive aspects of being in the hotel business are worth it, but sometimes it feels like a futile effort. You put one fire out, and then it’s on to the next one. This issue comes up a lot when you are allocating hotel marketing dollars.Read the full article