Give Your Book the Best Chance with a Well-Executed Launch

The timing of your book’s launch is important. But how important is it? Here’s what really matters when you’re ready to launch your book. In the words of Jeff Goins, “It’s really hard to launch too late and it’s really easy to launch too early.” A good launch can make a book, while a bad launch can damage your credibility as an author, as well as have a negative effect on sales.Read the full article