Google launches free version of Optimize 360, introduces Session Quality Score metric & more

by Ginny Marvin
Google made several announcements around analytics at SMX East in New York City on Wednesday. In a keynote discussion and blog post, Babak Pahlavan, senior director of product management for analytics solutions and measurement at Google, explained a number of new features and product tests available for both the free and paid versions of Google’s analytics suite.Read the full article