Your Customers Can Teach You How to Sell to Them. Here’s How (FS182)

by Chase Reeves
One huge risk in modern small business is to spend months or years working on a project only to release it… and find nobody wants it. Entrepreneurship has risk at the heart of it. We manage risk. Some of us manage that risk well. Others poorly. Most of us don’t plan for risk very well, but we’ve got enough tenacity to make changes on the fly as we learn.Read the full article