MomentFeed Uses Location Data to Boost ROI on Snapchat Campaigns

by Stephanie Miles
MomentFeed is announcing the addition of Snapchat geofilters to its social marketing platform this morning, as the digital marketing firm inches closer to becoming a one stop shop for multi-national brands looking to fully capitalize on social advertising formats. Geofilters, for the uninitiated, are special overlays or location-based stickers that can only be accessed by Sna ...Read the full article