Jargon disruption: A ‘marketing buzzword jar’ for thought leaders and innovators

by Yuyu Chen
If you’re an agile disruptor in the brand space — one that’s pivoted to target millennials with impactful authenticity — then Whit Hiler would like a word with you. Several words, actually, all of them jargon. Hiler is creative director at the Kentucky agency Cornett, and he’s on a mission to kill buzzwords.Read the full article