Shoppers Gobble Up In-Store Black Friday Deals On Mobile

by Rob Newton
As another Black Friday weekend wraps, we saw supershoppers continue to turn to their devices for ideas and information as well as use them as a “door-to-the-store.” In fact, Black Friday had the highest mobile shopping searches of any day during Thanksgiving week this year. Thanksgiving Day was a close second, with searches peaking at 8:00 p.m.1 Further, shoppers across the U.S.Read the full article