How Marketing Managers Can Sell Inbound Marketing (and HubSpot) to Their Bosses

by Roman Kniahynyckyj
One question we are asked frequently is how to sell and evangelize inbound marketing (and HubSpot) within your own company. As a marketer you may have learned about HubSpot and inbound through a local HUG meetup or even through an Internet search on 'marketing automation software.' Perhaps you've used HubSpot at a previous employer and want to introduce it to your new one.Read the full article