“Why are sales pages so long? Do people even read it?”

by Derek Halpern
Have you ever stumbled on one of those long sales pages where you have to scroll and scroll and scroll to get to the actual product? “WHY IS IT SO LONG?” “DO PEOPLE EVEN READ THIS?” A natural reaction. Especially to the untrained eye. But check this out… It appears those sales pages can actually work, right? “But just because it works doesn’t mean I want to do this! It’s so….Read the full article