What traditional retailers can learn from Zara

Zara has become a thorn in the side of the fashion industry. With its tendency to produce knockoff versions of runway styles in just a few weeks, the Inditex-owned fast-fashion company — which did $22 billion in sales in 2015, according to Forbes — has thrown the fashion industry into a frenzy to keep up with consumer demand and better respond to social medi ...Read the full article