How to get big without sucking: Under Armour has grand ambitions

by Tanya Dua
On the banks of the Patapsco River, overlooking the Baltimore harbor, sits Under Armour’s sprawling headquarters. Inside its red-brick buildings — once Procter & Gamble factories — are offices, state-of-the-art testing labs, a mega gym and a cafeteria. The cafeteria, named The Humble & Hungry Cafe, is not only an allusion to one of founder and CEO Kevin Plank’s leader ...Read the full article