Tick-tock: expert findings, testing tips & resources for Expanded Text Ads success after Jan. 31 deadline

by Ginny Marvin
With Google’s expanded text ads deadline upon us — as of January 31, advertisers will no longer be able to upload or edit standard text ads in AdWords — it’s time to get very serious about making the most of the new text ad format. Maybe you have been putting off implementation, or maybe you have been experimenting with expanded text ads (ETAs) for months but haven’t been wo ...Read the full article

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