Google’s Fred Algo is a New Type of Quality Algo

by Jennifer Slegg
The latest so-called “Fred” update has brought one thing to the forefront – SEOs can’t decide what Fred is and what specific tactic it is targeting. Is it links? Is it ads? Is it ad heaviness? Is it private blog networks, aka PBNs? Many people are identifying symptoms of Fred, but I feel Fred is much broader in scope than simply “ad heavy” or “links” although those are clear ...Read the full article