The Economist’s go-slow approach to its site redesign

For most publishers, there are two phases to a site redesign. The first happens behind closed doors, with user testing and internal work, with the grand public unveiling coming later. The Economist took a different approach over the past year. Choosing to draw out the introduction of its new site in order to gather feedback and make tweaks. A year ago, The Economist had a new design ready to go.Read the full article