How to Become an Immersive Storyteller (and Boost Engagement)

by Stephen Moyers
Immersive storytelling was on nearly every list of top trends for 2017 – and with good reason. Companies report increased user engagement, interest, and brand loyalty after telling stories with content instead of simply trying to push sales. Modern technologies have taken storytelling to the next level, pulling the audience directly into the experience, instead of keeping them ...Read the full article