How to rank for ‘position 0’ in 3 simple steps: A featured snippets primer

by Stephan Spencer
For many site owners, ranking in position 1 is the holy grail of SEO. However, if you are in a competitive market, achieving that coveted first position in the Google SERPs (search engine results pages) may take a lot of effort and investment. I’m not saying you shouldn’t make the investment, but don’t overlook the opportunity to rank in position 0 with a featured snippet.Read the full article

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