How Hearst UK is centralizing video production

Like other publishers, Hearst is focused on increasing its video output — and how to do it profitably. That means centralizing some functions. In the U.K., Cosmopolitan and Good Housekeeping are the only two Hearst brands producing video content regularly within their own editorial teams, but Hearst is hiring two people over the next four months to act as a centralized video unit.Read the full article