McDonald’s using Snapchat to recruit new hires

If you need to hire a large number of new employees, you need to go where your potential hires are. For McDonald’s, that would be social media and not just any social media, but Snapchat specifically. The fast-food pioneer is using the photo sharing app to appeal to the 16-24 demographic in order to hire 250,000 people for the summer.Read the full article

McDonald's is using Snapchat to find employees

McDonald's plans to hire 250,000 workers this summer. The company is hoping a 10-second advertisement with Snapchat will help them recruit young people.