Cannes Briefing: 5 things we learned on the Riviera

by Shareen Pathak
Cannes is winding down. Soon exhausted attendees will head back to their home bases. We spent the week talking, and talking, to a broad cross-section of media, marketing and tech execs. Here are the key takeaways: Cannes has “lost the plot.” Brands get in trouble when they forget their core constituency as they grow. Cannes is in danger of losing its core constituency in advertising agencies.Read the full article