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Ads.txt, a new standard for fighting inventory spoofing & unauthorized sellers: What you need to know
At the beginning of this month, the IAB's Tech Lab announced the release of the final Version 1.0 specification Ads.tx
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Ads.txt, created to help publishers fight fraud, isn’t being adopted by publishers
IAB Tech Lab issues final ads.txt specs to authenticate verified digital ad sellers
WTF is RTB 3.0?
Why publishers need to protect their reputations in the age of server-to-server
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July 11, 2017 2:00pm
by Patricio Robles at
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