‘Playing defense’: Allied or not, news orgs face uphill battle against the duopoly

by Lucia Moses
The media industry backlash to Facebook and Google has taken a number of forms. Now the News Media Alliance, the newspaper trade association, is trying another tack, leading an effort to try to bargain with the duopoly for better terms around data, ad revenue and subscription offerings. “There are more people that are consuming our news content than ever,” said David Chavern, ...Read the full article