Virtual Reality: The incredible experiential sales tool

I recently spent a night in Paris in 1899. Don’t worry; you read that correctly. It was for an event called “Secret Cinema”, which takes place in London every year and celebrates a cult film by bringing its setting and characters to life, using actors, before a screening of the film. The film this year was Moulin Rouge, so I was dressed in a top hat and period clothes, surroun ...Read the full article