5 Game-Changing Non-Linear Marketing Campaigns Defy Traditional Marketing

Gone are the days when consumers would buy a product after seeing its ad on TV or print. Consumers are much more complex now—they switch between TVs, computers, smartphones, and tablets. People usually view their Facebook, Instagram, and Twitter feeds while watching TV or during commercial breaks. How can you promote your brand to such a distracted audience? How can you make i ...Read the full article