Merkle: Google paid search spend up 23% in Q2, thanks to non-brand text & shopping ads

by Ginny Marvin
In the US, Google saw second-quarter search ad spend grow around 20 percent from the same period last year, in keeping with what we’ve observed in previous quarters. Meanwhile, Bing and Yahoo recovered from Q1, and shopping ads on all engines have begun to account for still more click share among retailers.Read the full article

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