12 Steps To Build A Successful Employee Advocacy Program

by Barry Feldman
It’s common knowledge that people don’t trust brands – they trust other people. All too often, digital marketing can come across as cold and lifeless. But it’s not hard to warm up your digital marketing, and win the trust of prospects and customers. Why? Because your company consists of people: people who probably have a healthy appetite for sharing their thoughts via social media.Read the full article