Vagisil shrugs off ‘Vagina Challenge’ backlash

In June, Vagisil came out with a clone of the “Ice Bucket Challenge,” only with a twist: It wanted people to share videos of them saying “vagina,” with the idea that both men and women get weirdly embarrassed by the term — and that serves to inhibit important discussions around women’s health. The initial reaction, at a BlogHer event of 2,000 female bloggers, was positive.Read the full article