Vogue takes ‘hub and spoke’ approach to Snapchat editions in Europe

Every publisher is figuring out what to centralize. Condé Nast is breaking down some of the walls that previously existed between its international editorial teams in order to better create content for Vogue Paris and Vogue Britain, publications that traditionally have operated very autonomously. That’s meant a centralized six-person Snapchat Discover team in London, with prod ...Read the full article