Bing Ads now shows potential conversion impact with budget suggestions

by Ginny Marvin
Bing Ads advertisers that have the Universal Event Tag (UET) implemented may now see estimated conversion impact when looking at budget suggestions in their accounts. In addition to click, impression and spend estimates, search marketers will see estimated changes in conversions with a campaign budget adjustment on the Opportunity tab in the Bing Ads web UI.Read the full article

Why attend the Search Marketing Expo (SMX)?

SMX — Search Marketing Expo is the world’s largest search marketing conference series, with multiple events in the USA and Europe. Visit the Search Marketing Expo site to learn more: Pick your favorite event and attend! If you are interested in marketing technology, check out our martech conference series: For daily digital marketing content, check out our editorial sites: