The Totally Easy, Not at All Intimidating Guide to Keyword Research

by Margot Da Cunha
Keyword research sounds like such a daunting task. What’s the point of researching a keyword anyway? Shouldn’t your natural marketing instincts tell you which keywords are most relevant to your business. Not quite… Without quality keywords, found through effective keyword research, your search marketing campaigns (paid AND organic) will be completely misguided.Read the full article