Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages

by Ginny Marvin
As more site owners have adopted AMP for speeding up mobile pages, measurement has lagged. That’s quickly changing. A visitor who went to an AMP-enabled page and a non-AMP page of a site was being counted as two separate people in Google Analytics. In May, Google fixed the double-counting issue for visitors to publisher domain pages, but visitors to AMP Cache pages have stil ...Read the full article

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