Confessions of an Instagram influencer: Brands just want big numbers

by Lucia Moses
Influencers have a fraud problem. Some social media stars, typically those with 100,000 or fewer followers, are known to use bots to artificially inflate their engagement. For the latest installment in our Confessions series, where we trade anonymity for candor, we talked to an Instagram fashion influencer who’s fed up with the practice. Our conversation has been lightly edited.Read the full article