Should You ‘Pivot to Video’? Pros & Cons of Video Content Marketing

by Dan Shewan
Trends in digital media come and go, but recently, one of the more noticeable trends in digital media has been the gradual shift in emphasis toward video content. From major mainstream outlets like Mashable, MTV News, and Vice to smaller operations, more and more publishers are “pivoting to video” from text-based content.Read the full article

WordStream Advisor 20-Minute Product Tour

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What it's Like to Write for Search Engine Journal: An Interview with Larry Kim

Thanks to our sponsor, Local Site Submit! Take Control Of Your Data TODAY! Run a FREE Online Visibility Report. Visit LocalSiteSubmit.com/pub. Kelsey Jones talks with Larry Kim of WordStream during Pubcon Las Vegas about what it's like to write for Search Engine Journal. For more news & interviews from marketing experts around the world visit us at http://www.searchenginejournal.com/. Follow Larry: https://twitter.com/larrykim Follow Kelsey: https://twitter.com/wonderwall7 Follow Search Engine Journal: https://twitter.com/sejournal and https://www.facebook.com/SearchEngineJournal


Wordstream is simplifying the art of paid search for small businesses

Wordstream offers proprietary search engine marketing (SEM) software and free tools (think TurboTax for paid search) to help all businesses in all industries succeed with PPC advertising. The company currently serves thousands of customers, including hundreds of digital marketing agencies who use WordStream software to better serve their own clients. To learn more visit the Wordstream profile at http://advertise.bingads.microsoft.com/en-us/cl/48905/wordstream-partner-profile If you’re interested in finding or becoming a Bing Partner, visit the Bing Partner program at http://advertise.bingads.microsoft.com/en-us/bing-partner-program #BingAds