This agency created a voice assistant inspired by a Swedish grandmother

Google Home, Echo and other voice-activated devices have many capabilities, but one agency believes they lack something essential for the future of voice: personality. B-Reel designed a virtual assistant that takes on the persona of a Swedish grandmother. Named Sammi, the round, yellow and blue device hangs on a wall at the agency’s Los Angeles office, ready to dole out grandm ...Read the full article

Sammi