SPI 287: Should I Create a Personal Brand? Pros and Cons

by Pat Flynn
Welcome to week two of Branding Month here on SPI! This week we’re talking about personal branding. One of the most common questions I get asked is, “Should I create a personal brand?” Today we’ll be exploring the pros and cons in depth. What is a personal brand? Should you have one? In a sense, I think that everyone should have a personal brand.Read the full article