‘We had to pull all of our ads off YouTube’: Marketers sound off on brand safety

It’s a scary time for marketers: Somewhere in the depths of YouTube, your brand’s campaign ad could be the pre-roll video playing before an ISIS video. Brand safety was a top-of-mind topic at the Digiday Marketing Summit, taking place this week in the Bahamas. Marketers got together to discuss the right mode of action to take when a programmatic ad surfaces on a polarizing sit ...Read the full article