Why are You Neglecting the Highest-Traffic Lowest-Converting Page on Your Website?

by Oli Gardner
I’m not talking about your home page. Sure that gets the most traffic, but notice the qualifier in the post title; highest-traffic “lowest-converting”. But why would you care about a low converting page? Because chances are, it’s not converting because you forgot to add a call to action (CTA). I’m sure you know about some pages like this on your website, but you’re using one ...Read the full article