How MoviePass Is Using Subscriber Data for Retail Partner Integrations

by Stephanie Miles
As MoviePass racks up subscribers, the subscription-based movie ticketing service is setting itself up to become a juggernaut in the hyperlocal marketing space. Having now reached 1.5 million paying subscribers, with 500,000 of those coming in just the last 30 days, MoviePass is keeping a sharp focus on the data it’s able to collect from moviegoers.Read the full article