Get 2018 started with an updated multi-channel digital marketing strategy

by Marcela De Vivo
Did you know that 15 years ago the average consumer used two touch-points when buying an item, while consumers today run through an average of almost six touch-points? This means that reaching new customers has become significantly more complex. With new platforms and channels still emerging, consumers have more and more choices and are demanding greater attention from brands ...Read the full article