Change-up The Content Conveyor Belt: Crowdsource Your Content Instead

What’s the best way to become a better content marketer? To stop writing. No, don’t stop writing content altogether; just stop writing it yourself. Marketers spend as much as 87 percent of their time grinding away at content strategy and creation. They take a keyword they think is important, write a blog post about it, then share it on social. Lather, rinse, repeat.Read the full article