The Big Difference Between the Ads People Love and Ads People Hate

by Joe Lazauskas
A few years ago, researchers at Johns Hopkins University examined Super Bowl ads to see who was getting the best bang for their buck. A Super Bowl ad on CBS costs $166,666 per second. That’s $10 million per minute. The Super Bowl is one of the few occasions when TV audiences are actually happy to watch the commercials.Read the full article